Almost any job ad on any job site includes a mention about required previous experience: "The ideal candidate will have 5 years of experience in a similar role", "We are looking for someone with 3-5 years related experience", "At least 7 years of experience performing similar tasks is required", and so on.
Anyone who has ever hired a new employee in their team knows how difficult finding the right person can be. Not only does the newcomer need to meet the technical requirements of the role but they also need to fit in your company culture and get along with the rest of the team. Indeed, finding the right candidate takes time and costs money to your organization.
Anyone who has ever posted a job advertisement knows that the majority of the received applications are not going to fit the role. Some are too junior, some way too senior, some don't mention the basic skills required for the job, and some don't meet any standards of a well-written job application. Also, if you have ever done this, you know how extremely time-consuming it is to screen 200+ applications.
Have you ever interviewed someone who seemed like the perfect fit for the job on paper but during the interview, you just didn't have the "feeling" with them? Maybe the candidate did everything right during the hiring process but your gut was telling you that something was off?
Candidate experience refers to the feelings and perceptions that you create to your candidates during the hiring process. Creating happy candidate experiences is important because it not only sets the basis for happy employee experiences but it also helps you engage the right talent during the hiring process. Top talent will usually have more than one option to choose from, and it’s not always about the best economical offer. If you have created a better candidate experience than your competitors, candidates will be more likely to choose you. Happy candidate experiences also create positive word-of-mouth. During the hiring process, you interact with several candidates and they will talk about their experience to others, thus contributing to your reputation and employer brand.